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Taylor Swift launched The Official Release Celebration of Showgirl, an 89-minute cinematic event blending music videos, behind-the-scenes clips, lyric visuals, and her commentary on tracks.
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The film includes the world premiere of The Fate of Ophelia, which Swift directed herself, highlighting her expanding role as both musician and filmmaker in shaping the project.
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This limited theatrical showcase spans over 100 countries, with screenings from October 3 to 5 in 18 regions and extended showings in other international locations.
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Tickets were priced symbolically at $12 to honor her twelfth album, though premium formats cost more, with demand soaring after Netflix’s synchronized announcement.
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Pre-sales hit $15 million in just 24 hours, climbing to $15.8 million by October 4, with domestic opening weekend projections between $28M–$35M across 3,702 theaters.
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Audiences responded enthusiastically: CinemaScore gave an A+, Rotten Tomatoes audience rating reached 96%, and surveys showed 93% approval with 82% strong recommendations.
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