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A vintage Monterey Bay Aquarium sea otter T-shirt worn by Taylor Swift sparked an incredible $2 million fundraiser within 48 hours for sea otter conservation efforts.
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The shirt, originally produced in the 1990s, features two otters floating on their backs and was reissued after Swift’s fans flooded the aquarium with inquiries about its availability.
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The aquarium initially set a goal of $1.3 million—a nod to Swift’s favorite number—but surpassed it in under eight hours, raising about $100,000 every 15 minutes.
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Fans who donate at least $65.13 receive the limited-edition otter tee, and proceeds go toward aiding injured and orphaned sea otters through the aquarium’s conservation program.
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The origin of Swift’s shirt remains a mystery, though speculation ties it to her fiancé Travis Kelce’s fondness for otters and an aquarium otter named Opal, sharing a link to Kelce’s birthstone and Swift’s song “Opalite.”
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The shirts are being produced by Liberty Graphics, a Maine-based eco-conscious company using sustainable cotton and water-based inks, with plans to minimize plastic in packaging.
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